Harnessing AI for Small Businesses - WATCH HERE

"Wisdom comes from many experiences"

Melissa McClary Davis
is the Founder and CEO. She has established herself as a leading expert in the digital marketing industry with over 25 years of digital marketing experience with Fortune 500 companies in a diverse range of industries including
Coca-Cola, AT&T, Ford, General Motors, State Farm, Hallmark Cards, Lane Bryant, Best Buy, Facebook and Instagram.
In addition to serving the top corporate echelon, Melissa’s passion for problem-solving has also led her to provide top-tier marketing services to small business owners to support them in successfully navigating digital marketing. As a result, her clients achieve noteworthy sales conversion and high ROI with marketing strategies that reach maximum market shares in the digital universe.
Melissa leads a team of experienced strategists, data analysts, graphic designers, ad specialists with over 80 years of digital or marketing experience.

The WDM Blog & Case Studies

Case Study - The Salon Professional School of Cosmetology

Boost your beauty career with The Salon Pro! See how we transformed their digital strategy. ...more

Marketing

September 19, 20242 min read

Case Study - The Salon Professional School of Cosmetology

Case Study: Chick-fil-A

case study for chick fil a content marketing ...more

Case Studies

January 11, 20241 min read

Case Study: Chick-fil-A

Finding the Right Marketing Resource for Your Business: Key Questions to Ask!

Finding the right marketing resource ...more

Marketing

June 26, 20233 min read

Finding the Right Marketing Resource for Your Business: Key Questions to Ask!

2023 Favorite Things: Favorite Business Software is AI Software: AIPRM

WDM share's her favorite business tools the chat GPT software called AIPRM. She advises not to get distracted by all the hype and to focus on what works. A free one-hour deep dive is offered for those... ...more

Favorite Things

May 12, 20239 min read

2023 Favorite Things: Favorite Business Software is AI Software: AIPRM

6 Latest Ad Creative Ideas for Your Product for 2023

Ad creative types such as memes, split screen, bold colors, offers, flat lay, and patterned backgrounds make ads visually appealing, driving sales. ...more

Strategy

March 15, 20232 min read

6 Latest Ad Creative Ideas for Your Product for 2023

Case Study: Epiphany Studios

Wise Digital Marketing created Epiphany Studios' plan with a 30/60/90-day strategy, ecommerce goals, FB/IG & Google ads, and a lead gen campaign. Achievements: 50% online order increase, $32K extra sa... ...more

Case Studies

March 03, 20231 min read

Case Study: Epiphany Studios

Case Study: Edible Arrangements

Case study of the edible arrangement franchise and their marketing efforts for the Tampa market. ...more

Case Studies

May 21, 20221 min read

Case Study: Edible Arrangements

FAQS

What does a business management consultant do?

A business management consultant is a professional who provides expert advice and guidance to organizations to help them improve their overall performance and efficiency. They analyze the company's operations, identify areas for improvement, and develop strategies and solutions to address specific challenges. Consultants often work with businesses on a wide range of issues, including process optimization, cost reduction, strategic planning, and organizational development.

How much do business management consultants typically charge for their services?

The fees for business management consultants can vary widely based on several factors, including the consultant's experience, the complexity of the project, and the geographic location. Typically, consultants charge either an hourly rate, a daily rate, or a project-based fee. Hourly rates can range from $100 to $300 or more per hour, while daily rates can range from $1,000 to $3,000 or more per day. Project-based fees will depend on the scope of work and can range from a few thousand dollars to several hundred thousand dollars for larger, more complex projects. It's essential to discuss fees and payment structures with potential consultants during the initial consultation.

How long does it take for a business management consultant to deliver results or recommendations?

The timeline for seeing results or receiving recommendations from a business management consultant can vary depending on the nature and scope of the project. Some smaller projects may yield results in a matter of weeks, while larger, more complex initiatives may take several months to complete. The consultant should provide you with a clear project timeline and milestones during the initial engagement. It's important to note that the speed of results can also depend on how quickly the organization can implement the consultant's recommendations.

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